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JPG vs PNG vs WebP: Which Image Format Should You Use?

Quick answer

Use JPG for photos, PNG for graphics with sharp edges or transparency, and WebP when you want smaller files with the same quality and broad modern support.
Recommended

JPGFor photos that must open anywhere, JPG is the universally compatible choice.

How the main web image formats compare.
FormatCompressionTransparencyBest for
JPGLossyNoPhotographs; universal compatibility
PNGLosslessYesLogos, screenshots, sharp edges, transparency
WebPLossy or losslessYesSmaller files at similar quality on modern browsers

How to choose

  1. 1
    Photo with no transparency that must open anywhere → JPG.
  2. 2
    Graphic, screenshot, or anything needing transparency → PNG.
  3. 3
    You want the smallest file and your audience uses modern browsers/apps → WebP.
Example: A product photo for a marketplace that requires JPG → export JPG. The same photo for your own fast website → WebP.
Convert between formatsCompress, resize and convert in Image Studio.

Sources

Last verified · reviewed occasionally.

Change history
  • Initial publication with interactive picker.